We Help You Win on Google at the Margin You Need to Scale
We help ecommerce brands turn searches into profitable orders — without overpaying for clicks or scaling on shaky ROAS targets.
You're hiring an operator who's scaled their own store with paid ads. Tested moves only — no theory.
See What We Look Like on a Live Account
An unedited Google Ads dashboard from a campaign we're running right now.
Real Google Ads dashboard — 13.2k purchases at £6.47 avg. CPC with only £828 spend
Why Your Google Ads Look Great But Your P&L Doesn't
You're burning cash on Google. Your agency hands you "impressive ROAS." Your margins keep slipping. We've seen it — and we know how to fix it.
You're Overpaying for Every Click
Poor Quality Scores (3–6) mean you're paying 2–3X more per click than your sharper competitors.
Supplement brand on broad match 'weight loss' at $4.80 CPC. We rebuilt it on exact match, hit QS 8/10, dropped to $1.60. Same budget, 3X more customers.
You're Cheering ROAS, Not Profit
They celebrate 4X ROAS without ever pulling your margins, COGS, or net contribution into the conversation.
A 'great ROAS' sale on a low-margin SKU still costs you money. We cut those before they multiply.
Your Budget Is Buying the Wrong Clicks
Loose broad match keywords, weak negative lists, and irrelevant search terms quietly drain your budget every day.
We routinely find 30–50% of spend going to clicks that will never convert. We turn that off in week one.
You're Growing Revenue, Losing Margin
They push budgets up to scale revenue — without checking whether your margins survive the climb.
Your top line grows. Your profit shrinks. We optimize for the opposite.
What We Bring to Your Account
Quality Score That Drops Your CPC
QS 5 CPC
$4.80
QS 9 CPC
$1.92
We push your Quality Scores to 8–10 with tight keyword-to-ad alignment, intent-matched copy, and optimized landing pages. You see 40–60% lower CPCs.
Performance Max That Earns Its Keep
- We segment asset groups by your product margin
- We feed audience signals from your real customer data
- We monitor daily — so we catch budget leaks before you do
- We A/B test against Standard Shopping and keep what wins
How We Get You There
1. We Audit Your Account
We pinpoint exactly where the money is leaking — wasted keywords, weak Quality Scores, broken structure.
2. We Find Profitable Keywords
We find the searches that convert at your margin — not the ones that look busy.
3. We Build for Quality Score
We structure your account so Google rewards you with lower CPCs from day one.
4. We Bid on Your Margins
Every bid is set against your real product margins — never against vanity targets.
5. We Tune Every Week
Weekly optimization tied to one question: did your profit grow?
Simple, Transparent Pricing
+ 3% of ad spend above $26K/month
What's Included
Full ad account management
Testing, optimization, and scaling
Advanced creative strategy and direction ($4,500 value)
Conversion copywriting
Daily log and report access
Quality Score improvements to lower CPCs by 40-60%
Conversion tracking and Google Analytics 4 integration
Dedicated account manager
Retainer is paid at the start of each month. Non-refundable. We only scale to higher spend when performance is strong and you approve it first.
A Real Account We Scaled
Real account data — unedited, no cherry-picking.
All-Time Performance
18 Sep 2025 – 15 Mar 2026
3.57X
ROAS
£21,675
Conv. Value
723
Conversions
Peak Day Performance
13 Mar 2026 (single day)
17.13X
ROAS
£14,187
Conv. Value
£828
Spend
Sports & Wellness Equipment
Google Ads Campaign Results
Local Skincare Brand
Google Ads Campaign Results
Frequently Asked Questions
Let's Find Out If the Numbers Work for You
Book a free 30-minute audit. No pitch deck, no pressure — just a screen-share showing you exactly where your money is leaking and how to plug it.
Prefer to chat? WhatsApp us