Website & CRO
10 articles about Website & CRO
Landing Page Optimization for Ad Campaigns
Build landing pages that earn paid clicks. Anatomy, message-match, mobile-first design, and tools.
Website Speed Optimization for E-commerce
Achieve sub-2.5s LCP on e-commerce sites. App audits, image optimization, font tuning, JS deferral.
Mobile Optimization for E-commerce
Close the mobile-vs-desktop conversion gap. Speed, tap targets, forms, sticky CTAs, and mobile testing.
A/B Testing Framework for E-commerce
Run A/B tests that actually decide things. Hypothesis, significance, and what to test in priority order.
Trust Signals That Boost E-commerce Conversion
The trust signal stack that lifts conversion 15-30%. Reviews, press, returns, social proof, and security.
Web Accessibility for E-commerce
Make e-commerce sites accessible. WCAG compliance, common issues, tools, and ongoing process.
Core Web Vitals for E-commerce
Improve LCP, INP, and CLS for ranking and conversion. Practical optimization for Shopify and beyond.
Site Search Optimization for E-commerce
Make site search a conversion driver. Autocomplete, synonyms, filters, zero-result fallback, merchandising.
Homepage Optimization for E-commerce
Design a homepage that funnels visitors. Above-the-fold strategy, structure, mobile-first, and seasonal updates.
Cart Abandonment Tactics: Reducing the 70% Drop-Off
Reduce cart abandonment at the source and recover the rest. Source-side fixes, email + SMS recovery flows.